BIAnalytix Platform ™
BIAnalytix Platform™ consolidates, normalizes, measures, and analyzes enterprise data using machine intelligence. It powers advertising and content inventory valuations, enhancing the use of audiences and inventory yield while optimizing campaigns for maximum revenues.
Features
BIAnalytix Platform™ delivers powerful capabilities that enable the modern omnichannel enterprise to:
Media companies find themselves in a complex, omnichannel world managed by an array of fragmented systems with workflows plagued by discrepancies, different business rules, and staff priorities all impacting revenue. By effectively consolidating enterprise data to produce intelligent insights, workflows can be streamlined, manual efforts eliminated, and revenue maximization realized.
BIAnalytix Platform™ enables media companies to maximize revenues across all properties by consolidating enterprise data with appropriate business rules and streamlined workflows. This platform delivers comprehensive and authoritative data that powers the machine intelligence engine generating dynamic pricing, enhanced planning opportunities, and optimized business yield outcomes.
BIAnalytix Platform™ enables media companies to maximize revenues across their advertising portfolio by providing comprehensive, authoritative information, and services that drive demand, evaluate pricing, and optimize planning using machine intelligence.
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