View our past interviews below:
Interview conducted by Microsoft's Kirk Evans
In Part 1 of this interview, we talk with Wayne Ruting, CEO of Decentrix, about why BI matters, how BI is not simply providing reports in a transactional application, and we learn more about Decentrix and their BIAnalytix offering...
Decentrix Offers Big Brother in a Box
As their jobs become increasingly complex, station group CEOs are looking for ways to gain quick access to financial and sales information from their far-flung stations and sort through it effectively so that they can identify and act on problems...
Media Business Intelligence's Time Has Come
Although industry, corporate and institutional knowledge coupled with a keen sense of intuition certainly comes in handy when managing in today’s business dynamics, it is no longer sufficient in making business decisions, especially in Media. A key ingredient for establishing a major competitive advantage is the use of Business Intelligence by Media companies...